A block down Colfax from High Street sits a B&B where bed and breakfast goes hand-in-hand with bongs and buds. And it’s about to become a more permanent fixture in the pot tourism scene.
Hospitality management newcomers the MaryJane Group plan to close on a deal to purchase the Adagio Bud & Breakfast for $1.5 million on May 15. The company – which has leased the Adagio since April 2014 to test out the viability of its “canna-lodging” hospitality concept – is purchasing the property to run it permanently.
New York native Joel Schneider, CEO of the MaryJane Group, is the mastermind behind the Bud & Breakfast model.
“I was living in a hotel downtown, and I would go into the bathroom and close the door and turn on the fan to smoke,” said Schneider, a former securities attorney. “I realized it was no fun. I was missing out on the social aspect. Cannabis is meant to be passed.”
Denver's Adagio Bed and Breakfast is being acquired by the company that's been operating it as a "bud and breakfast" for nearly a year.
The MaryJane Group Inc.(OTCBB: MJMJ), which has tried various pot-related ventures since starting early last year, has had the most success with the B&B, at 1430 Race St.
The MaryJane Group, also based in Denver, will pay $1.5 million for the property. The company said $1 million will be financed by the B&B's current owners.
KUSA - Denver's Adagio Bed and Breakfast is being acquired by the company that's been operating it as a "bud and breakfast" for nearly a year.
The MaryJaneGroup Inc. (OTCBB: MJMJ), which has tried various pot-related ventures since starting early last year, has had the most success with the B&B, at 1430 Race St.
MaryJaneGroup, also based in Denver, will pay $1.5 million for the property. The company said $1 million will be financed by the B&B's current owners.
Helen Strader owns the Adagio. The purchase is expected to close by May 15.
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Giving new meaning to “happy hour,” this restaurant provides samples of marijuana paired with standard apps like bacon-wrapped chicken bites during specific times each day. Visit during happy hours—which start at 4:20PM, of course—to give it a try, complete with tasting notes from the grower. Or stay in the “bud and breakfast” and enjoy the wake-and-bake breakfast.
While you can legally buy weed in Colorado, it’s not OK to smoke it in public. And hotels aren’t exactly enamored of guests lighting up on the balcony (most prohibit marijuana consumption on hotel premises and fines are hefty). So where do you go to enjoy your wares? Enter TravelTHC, a sort of Airbnb for stoners, which links owners of marijuana-friendly properties with tourists looking for a short-term rental. And just like Airbnb, TravelTHC vets both hosts and visitors.
If you’re not comfortable with staying in a stranger’s home, there are two “Bud+Breakfast” B&Bs that opened last year: the Adagio, located in a historic Victorian in downtown Denver, and in the mountains outside Vail, the Silverthorne, with four Grateful Dead-themed suites named after the band members. Both properties host a 4:20 Happy Hour for guests — those in the know will get the quirky timing — with hors d’oeuvres, beer, wine and a selection of three different strains of cannabis.
At the beginning of the year, Colorado became the first state to legalise cannabis, after voters approved the change in 2012.
The result is not only the birth of new marijuana tour companies, but also a startling burgeoning of the cannabis industry as a whole.
Business graduates and young entrepreneurs such as Brett Schneider of The MaryJane Group have flooded into the state looking to get in on the action.
"I think the sky is the limit for the industry," he says.
"One of the things I've learned is that the real way to go about it is to be safe and responsible. If you hold those as your two brand attributes that you really stand true to, you can change the perception of cannabis."
Marijuana tourism has come to Colorado, not yet competing with the state's ski slopes, but certainly attracting cannabis-curious visitors and entrepreneurs.
Correspondent Bill Whitaker tells 60 Minutes Overtime about a couple he met from New York- Joel and Lisa Schneider-- who are not only partaking in the new economy, but the pot-punning as well, as you'll see in this exchange about their new hotel.
The very first overnight cannabis-friendly lodge in Colorado ski country, cleverly dubbed Bud and Breakfast Silverthorne, features Grateful Dead-themed rooms. For $149 per night guests can stay in the Bob Weir, Phil Lesh or Bill Kreutzmann rooms. And, for the more indulgent traveller, the Jerry Garcia suite is available for $199.
The Grateful Dead themed Bud + Breakfast Silverthorne has officially opened its doors to mountain tourists. The Mary Jane Group property represents the companies’ second foray into Bud + Breakfasts, as the company also owns The Adagio in Denver, Colorado’s first ever Bud + Breakfast.
While the theme may be hippie, the guests won’t be a bunch of stoners looking for a crash pad. Prices on rooms range from $149-199, but the Kush Garcia Suite is the coup de grace.
There’s a new kind of après in town.
At Bud and Breakfast Silverthorne, the state’s first alpine marijuana lodge, the party begins at — when else? — 4:20 p.m. It’s a cannabis-friendly twist on the ski town happy hour, complete with strains, edibles and THC products like shatter from two local dispensaries, Organix in Breckenridge and High Country Healing down the street in Silverthorne. Guests can kick off their ski boots and sit back with a bowl to warm their bones by the stone-hearth fireplace.
A bed-and-breakfast in Denver offers guests samples of cannabis strains alongside regular breakfast dishes. Guests at The Adagio get marijuana samples at daily happy hours, too, where strains of pot are paired with crudites and bacon-wrapped chicken bites, complete with tasting note presentations from growers.
"It's a way to bring our guests together and move away from campy, stereotypical pot foods," says Joel Schneider, CEO of the MaryJane Group, which operates two marijuana-friendly hotels.
Joel Schneider, an attorney from Long Island, moved to Denver with his wife Lisa in February to open Bud + Breakfast at The Adagio, a cozy mom-and-pop operation offering next-level wake-and-bake services. “This is my dream,” he says. “It’s my passion. I took over a public company with the purpose of buying businesses in the marijuana space, to be a part of the beginning.”